About Arafa
Building digital experiences with purpose and performance
I’m Arafat Nasser, a web developer creating websites and eCommerce platforms. My approach blends design and development.
about me
Designing and building digital experiences that drive results
I help businesses turn ideas into high-performing websites and eCommerce experiences. By combining design thinking, clean development, and conversion-focused strategy, I create digital products that are easy to manage, scalable, and built for growth.
- Building custom websites, not templates
- Designing with user experience and conversion in mind
Years Experience
Digital Projects
Custom Builds
My journey
Experience & career timeline
Web Developer
Building responsive, performance-optimized marketing pages and customizing WordPress themes for a growing SaaS product.
CRO Specialist
Optimized WooCommerce funnels and landing pages to reduce friction and lift conversions for eCommerce clients.
Web Designer
Designed responsive UI for educational platforms with a focus on clarity, hierarchy, and a strong learner experience.
WordPress Developer
Led WordPress and WooCommerce builds for agency clients, shipping responsive, conversion-focused websites end to end.
WordPress Developer
Built and maintained WooCommerce stores and marketing sites for clients across the UAE market.
WordPress Developer
Translated client designs into clean, semantic HTML5 and CSS, then wired them into custom WordPress themes.
Web Developer
Developed WooCommerce stores and custom PHP solutions for performance marketing campaigns.
Web Developer
First professional role — building WooCommerce stores and learning the fundamentals of eCommerce development.
Ready to build something that actually works?
Let’s turn your idea into a high-performing website or eCommerce experience built to scale.